DaimlerChrysler
| 1999 | 2000 | 2001 | 2002 | 2003 | 2004 | 2005 | |
| Rank SVM | 2 | 6 | 11 | 8 | 8 | 7 | 8 |
The analysis of DaimlerChrysler’s Sustainable Value encompasses the group’s entire global activities, with the exception of the figures for work accidents in 2000 and 2001, which only refer to the Chrysler Group. The figure below shows the value contributions of the individual resources as well as the Sustainable Value and Sustainable Value Margin of DaimlerChrysler for the period 1999-2005.
Value contributions, Sustainable Value and Sustainable Value Margin of DaimlerChrysler
The Sustainable Value of DaimlerChrysler drops from 4.44 billion € in 1999 to 1.53 billion € in 2005. At times the Sustainable Value drops heavily into the red, down to -2.30 billion € (2001). This steep fall can be explained by a sharp drop in profits in 2001 and is therefore reflected in the value contributions from all the resources considered. The figures for the value contributions from each resource also show that CO2, use of capital, number of work accidents and number of employees are particularly critical resources for DaimlerChrysler.
The Sustainable Value Margin drops from 2.90% (1999) to 1.02% (2005), with falls into the red in both 2000 and 2001. Although the group reports a high absolute Sustainable Value in the period 2002-2005, if we take the size effect into consideration and calculate the Sustainable Value Margin, DaimlerChrysler finishes up in the middle of the rankings (as in 2000 and 2001). Only in 1999 does DaimlerChrysler feature high in the SVM rankings, reaching second place. Based on the company data already available for 2006, we expect the Sustainable Value Margin of DaimlerChrysler to improve slightly in 2006 (see Sustainable Value Margin).
